New England Revolution Introduce New Sponsor; Thoughts From A Jersey Geek
A few weeks ago, I wrote that the New England Revolution have the worst uniforms in Major League Soccer. One of my biggest sore points with the shirts is that since the club doesn’t have a sponsor, the redundant lettermark “REVOLUTION” is used on the front of the jersey.
Well, it seems the Revs are trying to make amends. They’ve introduced a sponsor logo for their kits, UnitedHealthcare. Does the new look raise the jerseys to the best in the league? Not at all. But it’s still a step up.
The logo itself works okay. Unfortunately, it follows the Toronto FC-BMO issue of trying to make both a lettermark and logo work. If UnitedHealthcare would either just use the “UnitedHealthcare” lettermark, or just use the U-style logo, it would be an excellent sponsor.